Insights for B2B
distributors & manufacturers.
Guides, case studies, and practical strategies for industrial distribution, eCommerce, partner engagement, and revenue operations.
Spare Parts Pricing Strategy: Balancing Margin and Customer Retention
Spare parts pricing is a balancing act — too high and you lose customers to aftermarket, too low and you leave margin on the table.
Push vs Pull Marketing: Which Strategy Works Best for B2B Distributors?
Push marketing drives products through the channel via trade promotions and sales reps. Pull marketing creates end-user demand that pulls products through. B2B distributors need both — here's how to balance them.
Best Spare Parts Management Software in 2026: OEM & Aftermarket Solutions
Compare the best spare parts management platforms for OEMs and industrial manufacturers. We ranked 8 solutions on parts catalog management, serial number lookup, BOM integration, and dealer ordering capabilities.
EDI vs B2B eCommerce: What's the Difference and Which Should You Use?
EDI (Electronic Data Interchange) and B2B eCommerce both digitize B2B transactions, but they work very differently. Learn when to use EDI, when eCommerce is better, and how modern distributors combine both.
Top Wholesale Ordering Platforms in 2026: Complete Buyer's Guide for B2B Distributors
The definitive guide to wholesale ordering platforms for B2B distributors. Compare 10 platforms on pricing, ERP integration, mobile ordering, and customer-specific pricing capabilities.
Partner Performance Analytics: Metrics That Drive Channel Growth
What gets measured gets managed. Discover the KPIs and dashboards that top industrial brands use to drive partner channel growth.
Opportunity Pipeline Management – Your Data-Driven Path to Predictable Revenue
Industrial businesses can't afford unpredictable revenue. Learn how structured pipeline management transforms guesswork into data-driven forecasting.
Building Customer-Specific Product Catalogs for B2B Commerce
Not every customer should see every product. Learn how customer-specific catalogs improve conversion and reduce pricing errors in B2B.
B2B Mobile Ordering Apps: The Complete Guide for Sales Reps and Distributors
B2B mobile ordering apps let sales reps capture orders in the field, access real-time pricing and inventory, and sync orders instantly to your ERP. Here's how to choose the right mobile B2B app for your distribution business.
Sales Territory Management for Industrial B2B Companies
Effective territory management ensures reps cover the right accounts. Learn data-driven approaches to territory design for industrial sales.
Spare Parts Identification: Using AI for Visual Part Lookup
AI-powered visual part identification lets technicians snap a photo to find the right spare part. See how this technology works in practice.
Bridging the Digital Gap: Why Industrial Brands Need a Partner Engagement Strategy
Manufacturers are losing millions by treating their dealer networks as an afterthought. It's time to engineer a connected partner ecosystem.
Case Study: Electrical Distributor Cuts Order Processing Time by 70%
A mid-size electrical distributor deployed Growmax and reduced order processing time from 45 minutes to under 12 minutes per order. Here's the full story.
The ROI of Digital Channel Management for Building Materials Distributors
Building materials distributors managing 500+ dealer relationships see 3x ROI from digital channel management platforms within 12 months.
AI Chatbots for B2B Customer Service: Industrial Use Cases
AI chatbots trained on product catalogs and order history can handle 60% of B2B customer inquiries. See real industrial deployments.
How to Migrate from Legacy EDI to Modern B2B Commerce
EDI served B2B commerce for decades, but modern APIs and platforms offer more flexibility. Here's your migration roadmap.
Partner Onboarding Automation: Reducing Time-to-Revenue for Channel Sales
Slow partner onboarding delays revenue. Discover how automated onboarding workflows cut time-to-first-order from weeks to days.
Why an Offline Order-Taking App is Essential for Industrial B2B Sales
Field sales reps in industrial B2B need tools that work everywhere—even in warehouses and factory floors with zero connectivity. Here's why offline-first architecture matters.
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